About Me
ABOUT ME
I’m a UX/UI Designer and Marketing graduate with a deep passion for creating intuitive, user-centered digital experiences.
My background blends design thinking and strategic communication, helping me approach projects with both creativity and purpose. I’ve worked with businesses across industries to build clean, accessible, and elegant interfaces that align with real business goals.
Curious, detail-oriented, and driven by design.
What I bring to the table:
• UX Research & User Personas
• Wireframing & Prototyping
• Visual Design & Branding
• Web design in Figma, Framer & Webflow
• Bilingual Communication (Spanish & English)
Designing with empathy, clarity, and strategy.
PROJECTS
UX/UI Design • Research
MyFitCompanion
A mobile app designed to help users track workouts, sleep, and fitness progress in a clean, intuitive interface.
UX/UI Design • Visual Concept
Elyos
Branding • Web Design
Mundo Ejecutivo
Developed the brand identity and landing page for a premium transportation company targeting international clients.
Created a secure mobile banking interface with a strong focus on trust, accessibility, and seamless digital experience.
MyFitCompanion App
UX/UI Design • Capstone Project
Overview
The Problem
UX Research
Key Takeaways
FitCompanion is a mobile app designed to help users monitor their fitness journey by tracking sleep, workouts, and progress.
This capstone project focused on solving the problem of motivation and habit formation through intuitive UX and clean UI components.
Fitness enthusiasts often lose motivation due to lack of structured tools. Most apps are overwhelming or disconnected from user goals. The challenge was to create an experience that supports habit-building while being elegant and simple.
I conducted surveys with 10 users and identified key pain points: inconsistent tracking, cluttered interfaces, and lack of positive reinforcement.
This project taught me how to balance user needs with business goals, improve UX writing, and design with a mobile-first mindset. I focused on accessibility, clarity, and emotional motivation through UI design.
Mundo Ejecutivo
Branding & Web Design
Overview
The Challenge
Branding Direction
Web Landing Page
Key Takeaways
Mundo Ejecutivo is a premium transportation service designed for international travelers and corporate clients across Central America.
The goal of this project was to create a strong, trustworthy, and modern brand identity that communicates reliability, global presence, and a premium user experience.
The client’s existing brand was outdated and not aligned with the quality of their upgraded fleet.The challenge was to reposition the business from a local bus company to an international executive service — elevating the brand without losing its roots.
I designed a minimalist, elegant logo that merges a globe and a bus to reflect both mobility and international service.The color palette communicates professionalism and trust (navy, gold, beige tones), while typography supports clarity and authority.
The website design was built around clarity, mobile-first accessibility, and premium tone.I created a landing page that showcases services, differentiators, fleet types (economic vs. executive), and a call to action for direct booking or business partnerships.
This project was an opportunity to combine strategic positioning with brand storytelling. I worked closely with the client to understand their transition and created a visual system they can grow with as they expand operations internationally.
Elyos Bank
UX/UI Design • Concept Project
Overview
The Challenge
UI Design Approach
Responsive Design
Key Takeaways
Elyos is a conceptual design for a modern digital banking app focused on clarity, trust, and seamless functionality.
The project was born from the idea of creating a fintech experience that feels human, intuitive, and reliable — especially for users unfamiliar with digital banking tools.
Most banking apps are either too technical or lack emotional connection with their users.Elyos was designed to balance function and empathy — giving users a sense of confidence in their finances while maintaining an elegant interface.
The visual identity blends calm neutrals with confident accent colors to evoke professionalism and ease.I focused on card-based layouts, high-contrast elements for accessibility, and microinteractions that guide users through transfers, account overviews, and savings insights.
Designed mobile-first, Elyos adapts seamlessly to desktop with consistent layout grids and refined hierarchy.This ensures users feel secure accessing their banking from any device.
This project helped me refine my approach to minimalist UI, data visualization, and designing interfaces that make users feel in control.Elyos represents my ability to design for both visual elegance and complex functionality.
Let’s Work Toguether
I’m open to freelance, part -time, or full-time remote roles in UX/UI design, branding, or creative strategy.
If you’re building something meaningful and need someone who thinks in pixels and people, let’s connect.
earguetar12@gmail.com
Available remotely — worldwide
